Running a business from the other side of the world can be kind of like a long distance relationship. There needs to be a great deal of trust and communication plus a lot of passion and commitment to keep it going.
Here are our top 5 tips on successfully managing a company from the other side of the world:
1. Communicate Clearly and Often
Put some structure to your communication so that you have an ongoing commitment and everyone knows what they can expect. This might be a weekly video conference with the senior management or a monthly newsletter to the front-line staff. Share with them the overall objectives and ambitions of the global business and be clear on how this part of the business fits into those goals and how their achievements are making a difference.
2. Bridge the distance with technology
In this technological age we are blessed with a plethora of reliable and functional technology that is cheap and easy to use. Leverage this technology to help with communications. Cloud software can mean that CRM’s, intranets and systems can be shared globally regardless of location. This can help people to feel like they are in the same room, even if they are a world away from one another.
Technology is also great for communication. Encourage employees that need to engage with one another globally to connect via video conference rather than email. While the time differences can prohibit this at times it can help people feel connected to one another and to the common goals.
3. Leverage Partnerships
Don’t be afraid to ask for help. Develop strategic partnerships and alliances in the country away from your home base. Find trusted advisors that have knowledge and expertise in their field within this country. At Azure Group we work with a number of foreign based organisation on their Australian operations. We are the experts in Australian accounting and taxation and can remove this burden for them, allowing head office to focus on the business. Take the time to find the right partners across key areas within the local country, these relationships can be essential to the success of your operations.
4. Embrace Cultural Differences
Often we see cultural differences as a hindrance. However, if you embrace these differences you will find it strengthens your business. Taking the time to really understand your employees from a cultural perspective can also help you understand your customers within that culture.
5. Create and maintain relationships
We said it was like a long distance relationship right? Your success as a business is really hinged on the relationships you develop. Everything from the communication and relationship with your employees to the partnerships you develop.
Don’t forget to look at other relationships to develop within the new country. These might be governing bodies for your industry, government agencies or complimentary businesses that you can work with and leverage off. Don’t underestimate the power of these relationships when trying to ensure the success of a business when you aren’t physically present all the time.